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Illustration Portfolio

Yaansoon Illustration + Art | Illustration Portfolio | Editorial illustration, illustrated recipes, people illustration, food illustration, illustrated people, travel illustration, women empowerment, illustrated maps

Yaansoon Illustration Logo

Food & Travel Illustration with A Cultural Flavour

Yaansoon's Professional Biography

Yaansoon is the artist alias of a freelance digital and pen-and-ink illustrator who produces culturally informed illustrations for clients, art directors and graphic designers looking for food illustration, travel illustration, illustrated maps, and women empowerment artwork with a multi-cultural Mediterranean feel. Having travelled to over 20 countries in Europe, Asia, the Middle East and North Africa, she brings some of that exposure into her illustrations, which transmit an acute attention to cultural flavour.

With multi-cultural roots that include Moroccan and European ancestry, Yaansoon is currently based in the Middle East and North Africa (MENA region), with clients in Italy and the UK.

Clients

Here are some of Yaansoon's illustration clients, mainly from Italy and the UK:

The Italian Trade Agency

Italy's Export Promotion Agency

Italian Pizza Illustrations by food and travel illustrator Yaansoon | Italian food illustrations of Pizza: Margherita, Fiori di Zucca, Napoletan, Funghi, Calzone, Caprese, Ortolana, Quattro formaggi, Mare e monti, Romana, Marinara, Focaccia | Illustrated Art Print commissioned by The Italian Trade Agency – ITA (Agenzia ICE) | Illustration commission, Illustration client, Italian client | Italian Taste, Cucina Italiana, Italian ingredients.

Over several years, The Italian Trade Agency - ITA (Agenzia ICE) have commissioned Yaansoon to create a series of illustrations for some of their main annual calendar events including, Pizza Day, Italian Culinary Week, Italian Green Solutions B2B Workshop, and other events promoting Italian industries, culture, and way of life. ITA/ICE is a governmental department under the Italian Ministry of Foreign Affairs and International Cooperation (Ministero degli affari esteri e della cooperazione internazionale - MAECI).

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Sellerio Editore

Italian Book Publisher

Jordanian Middle Eastern Food Illustration by Multi-Cultural Illustrator and Artist Yaansoon: Woman in Tribal Dress Licenced as Book Cover to Italian Publisher Sellerio Editore | Delizie d’Oriente (Delights of the Orient) cookbook, by renowned scholar Peter Heine | Illustration Licencing

Italian book publisher, Sellerio Editore, licenced one of Yaansoon's Middle Eastern food illustrations as a book cover for their culinary title, Delizie d’Oriente (Delights of the Orient) by renowned scholar Peter Heine. This food history manuscript and cookbook explores the cultural history of food in the Middle East, and offers foodies over 50 recipes with insights into the food traditions surrounding them.

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DIFD Inclusive

UK's International Cooperation Department

Women Empowerment Illustration & GIF: Commissioned by UK’s DIFD Inclusive for Interview with India’s Safecity | Yaansoon Illustration Portfolio | People Illustration, Women Illustration, End Violence Against Women

DIFD Inclusive, part of the British Government’s Department for International Development (DFID), commissioned Yaansoon to create a women empowerment illustration and GIF for their social media channels, on occasion of #16DaysofActivism marking the "International Day to End Violence against Women & Girls.” The artworks were also used alongside an interview on their Medium blog promoting India-based app and website, “Safecity,” a project promoting safe havens for Indian women facing harassment and gender-based violence.

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La Mia Mamma

Italian Restaurant in London

Ahead of their launch, London-based Italian restaurant, La Mia Mamma, commissioned Yaansoon to create a series of branding illustrations meant to expand on their initial logo. As such, Yaansoon created a set of cohesive illustrations meant for online use as well as part of their interior design, stationery and branding design. These include illustrated maps and illustrated recipes used as wall art, social media and website illustrations, and spot illustrations printed on menus, aprons, restaurant tiles, and more!

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Approach & Style

Analogue Pens, Inks, and Watercolour & Gouache Textures meet Digital Illustration

Illustration Technique: Yaansoon usually works in pen and ink, producing linear drawings which she then digitises to complete her artwork with a Wacom Cintiq tablet. Now and again she’ll experiment with collage, introducing different royalty-free photos and textures into her illustrated compositions. She also likes to incorporate different analogue mediums into her digital artwork, including gouache and watercolour, which are also scanned and digitised to fit into her final artwork. The artist works with Adobe Photoshop as her main go-to illustration software, in addition to Procreate on iPad Pro. She also occasionally produces artwork using the natural-media software, Corel Painter Essentials 5.

Illustration Style: Yaansoon’s style is culturally informed and inspired by a combination of influences, mainly travel, cultural curiosity, and her keen interest in Mediterranean and Middle Eastern food culture, folk handcrafts and tribal heritage. These include handmade Moroccan, Tunisian, and Italian ceramics, hand-stitched and hand-woven tribal and Levantine textiles, hand-stamped Italian kitchen linens, and hand-carved Syrian and Lebanese wooden furniture, marquetry, and intricate inlays.

Italy Culinary Tour: Milan Illustrated Food Map | Food and travel illustration By Yaansoon Illustration + Art | COOP + Esselunga | Spot illustration

Video Profile

A quick video profile with food and travel illustration, hand-lettering, and more!

Spot Illustration - Kitchen Tools - Tea Strainer - Yaansoon Illustration

Drop me a line!

If you have an idea for a new illustration commission, please drop me a line and we'll get started with your next project!

Let's connect!

Yaansoon | An illustration blog with a food & travel edge

Client Work: Illustration Commissions

Green Energy Conceptual Illustration: Italian Eco-friendly Solutions Artwork Commissioned by The Italian Trade Agency - Agenzia ICE | Yaansoon Illustration Portfolio | Illustration Commission | Italian clean power, Italia, Earth Day 2020

Green Energy Conceptual Illustration: Made-in-Italy Eco-friendly Solutions

Strategic Import Conceptual Illustration: Trade Relations Artwork Commissioned by The Italian Trade Agency (ITA) – Agenzia ICE | Yaansoon Illustration’s Portfolio | Illustration Commission | Italian trade, Italia

Strategic Import Conceptual Illustration: Trade Relations Artwork Commissioned by The Italian Trade Agency – Agenzia ICE

Italian Pizza Illustrations by food and travel illustrator Yaansoon | Italian food illustrations of Pizza: Margherita, Fiori di Zucca, Napoletan, Funghi, Calzone, Caprese, Ortolana, Quattro formaggi, Mare e monti, Romana, Marinara, Focaccia | Illustrated Art Print commissioned by The Italian Trade Agency – ITA (Agenzia ICE) | Illustration commission, Illustration client, Italian client | Italian Taste, Cucina Italiana, Italian ingredients.

Italian Pizza Illustrations: Illustrated Art Print Commissioned by The Italian Trade Agency – Agenzia ICE

Italian Pasta Illustrations by multi-cultural food and travel illustrator Yaansoon Illustration + Art | Italian food illustrations: Spaghetti, Penne, Rigatoni, Ravioli, Conchiglie, Tortellini, Gnocchi, Orecchiette, Farfalle, Fusilli, Fettuccini, Lasagne, Lasagne | Art prints, posters, and roll-up banners commissioned by The Italian Trade Agency – ITA (Agenzia ICE) for the Italian Culinary Week/Italian Cuisine Week (Settimana della Cucina Italiana nel mondo) | Illustration commission, illustration client | Italian Taste, Cucina Italiana, Italian ingredients.

Italian Pasta Illustrations: Italian Cuisine Week Art Print Commissioned by The Italian Trade Agency

Italian Desserts Illustrations by food and travel illustrator Yaansoon Illustration + Art | Italian food illustrations: Cannolo Siciliano, Cassata, Tiramisù, Panna Cotta, Biscotti, Sfogliatella, Panforte, Crostata, Panettone, Torrone, Italian Gelato | Art prints, posters, and roll-up banners commissioned by The Italian Trade Agency – ITA (Agenzia ICE) for the Italian Culinary Week (Settimana della Cucina Italiana nel mondo), aka Italian Cuisine Week | Illustration commission, illustration client | Italian Taste, Cucina Italiana, Italian ingredients.

Italian Desserts Illustrations: Week of Italian Cuisine Art Print Commissioned by The Italian Trade Agency

Italian Cheese Illustrations by food and travel illustrator Yaansoon Illustration + Art | Italian food illustrations: Parmigiano Reggiano, Grana Padano, Mozzarella di Bufala Campana, Gorgonzola, Pecorino Romano, Ricotta, Asiago, Taleggio, Caciocavallo Silano, Fontina, Provolone Valpadana, Burrata di Andria | Art prints, posters, and roll-up banners commissioned by The Italian Trade Agency – ITA (Agenzia ICE) for the Italian Culinary Week/Italian Cuisine Week (Settimana della Cucina Italiana nel mondo) | Illustration commission, illustration client | Italian Taste, Cucina Italiana, Italian ingredients, DOP & IGP EU certified foods.

Italian Cheese Illustrations: Italy Culinary Week Art Print Commissioned by The Italian Trade Agency

Italian Restaurant Wall Art Illustration: Illustrated Maps & Illustrated Recipes Commissioned by UK-Based La Mia Mamma | By Yaansoon Illustration + Art | Food illustration, travel illustration, Italy, Capri, Sicily, Rome, Regional Italian Food

Italian Restaurant Wall Art Illustration: Illustrated Maps & Illustrated Recipes Commissioned by UK-Based La Mia Mamma

UK Restaurant Branding Illustration & Wall Art: Commissioned by La Mia Mamma Italian Eatery in London | by Yaansoon Illustration + Art | Food Illustration Portfolio | Regional Italian Cuisine, Italian oil canister: Oilera

UK Restaurant Branding Illustration & Wall Art: Commissioned by La Mia Mamma Italian Eatery in London

London Restaurant Menu Illustration: Commissioned for Turkish Mediterranean Eatery, Lara Grill| Yaansoon Food Illustration and Branding Portfolio

London Restaurant Menu Illustration: Commissioned by Elijah Productions for Turkish Mediterranean Eatery, Lara Grill

Women Empowerment Illustration & GIF: Commissioned by UK’s DIFD Inclusive for Interview with India’s Safecity | Yaansoon Illustration Portfolio | People Illustration, Women Illustration, End Violence Against Women

Women Empowerment Illustration & GIF: Commissioned by UK’s DIFD Inclusive for Interview with India’s Safecity

Jordanian Middle Eastern Food Illustration by Multi-Cultural Illustrator and Artist Yaansoon: Woman in Tribal Dress Licenced as Book Cover to Italian Publisher Sellerio Editore | Delizie d’Oriente (Delights of the Orient) cookbook, by renowned scholar Peter Heine | Illustration Licencing

Jordanian Middle Eastern Food Illustration: Licenced as Book Cover to Italian Publisher Sellerio Editore

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Shop Yaansoon’s Patterns at Redbubble

Italian Food Illustration in Gouache + Minimalist Foodie surface pattern + Illustrated Food Map of Italy | by Yaansoon Illustration + Art on Redbubble

Visit Yaansoon's Redbubble shop for a limited collection of illustrated gifts, stationery, scarves, pouches, smartphone cases, and more!

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Illustrated North African Ceramics

Illustrated North African Earthenware: 8 Pottery Illustrations from My Multi-Cultural Heritage, Tunisian Ceramic Serving Soup Bowl | Yaansoon Illustration + Art | Pen-and-ink illustration, alcohol markers illustration, North African pattern, red and black pattern, Andalusian Tunisian ceramics
Illustrated North African Ceramic Ware: 8 Pottery Illustrations from My Multi-Cultural Heritage, Tunisian Ceramic Teapot | Yaansoon Illustration + Art | Pen-and-ink illustration, alcohol markers illustration, North African ceramics, blue and white pattern, dark blue motif
Illustrated North African Earthenware: 8 Pottery Illustrations from My Multi-Cultural Heritage, Moroccan Tile from Essaouria | Yaansoon Illustration + Art | Pen-and-ink illustration, alcohol markers illustration, Moroccan pattern, yellow motif
Illustrated North African Glazed Clay: 8 Pottery Illustrations from My Multi-Cultural Heritage, Algerian Berber Teapot | Yaansoon Illustration + Art | Pen-and-ink illustration, alcohol markers illustration, Berber pattern, geometric black line art, antique Algerian ceramics, V&A Museum

Illustrated Middle Eastern & North African Footwear

Cultural Travel Illustration: Middle Eastern & North African Footwear, Illustrated Tuareg Sandals | Yaansoon Illustration + Art | Cultural Illustration, Fashion Illustration, Editorial Illustration, Style Illustration, MENA Region, Ethnic Footwear & Illustrated Shoes.
Cultural Travel Illustration: Middle Eastern & North African Footwear, Illustrated Moroccan Balgha | Yaansoon Illustration + Art | Cultural Illustration, Fashion Illustration, Editorial Illustration, Style Illustration, MENA Region, Ethnic Footwear & Shoes.
Cultural Travel Illustration: Middle Eastern & North African Footwear, Illustrated Turkish Nalin Wooden Clogs | Yaansoon Illustration + Art | Cultural Illustration, Fashion Illustration, Editorial Illustration, Style Illustration, MENA Region, Ethnic Footwear & Illustrated Shoes.
Cultural Travel Illustration: Middle Eastern & North African Footwear, Illustrated Moroccan Berber Amazigh Balgha | Yaansoon Illustration + Art | Cultural Illustration, Fashion Illustration, Editorial Illustration, Style Illustration, MENA Region, Ethnic Footwear & Shoes.

Yaansoon owns the copyright to all the illustrations, images and contents on Yaansoon Illustration + Art (unless otherwise specified). Please do not use any of the illustrations and contents in any way without the artist’s written permission. Thank you for stopping by!

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Est. October 2016 by Yaansoon Illustration + Art        All Rights Reserved ©